Aircraft Cabin Management

Etihad launches Armani amenity kits

photo_camera Stylish amenity kits allows airlines to establish a point of difference in premium classes

UAE-based Etihad Airways has launched a line of amenity kits and loungewear created with Italian design house Giorgio Armani, and ‘wellbeing’ brand ESPA. In addition, the airline has introduced a range of tote bags for guests on longer flights in Economy.

The range features kits for each premium cabin, as well as loungewear and slippers. The range will be progressively rolled out on flights from the end of February. The partnership extends Etihad’s award-winning collaboration with Armani/Casa which was launched on board in 2023 and features jointly branded tableware and soft furnishings across Etihad’s Business class.

READ: Old plastic bottles and grapes go in to Iberia’s new amenity kit

Turky Al Hammadi, Head of Product and Hospitality, Etihad Airways said: “As well as offering convenience, style and luxury inflight, our guests will take home their own co-branded Giorgio Armani amenity bag for use when travelling or at home. These sought-after bags come in collectable colours and styles meaning frequent flyers can build their personal Giorgio Armani collection.

“We’re also very proud to introduce a complimentary range of stylish and functional tote bags to our guests on longer flights in Economy. Not only will these bags be a handy gift, but they’ll help us to further reduce single-use plastic.”

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