Flag carrier Malaysia airlines has signed a deal with IFE provider Viasat to outfit the airline’s new Boeing 737-8 fleet with its wireless In-Flight Entertainment (IFE) system. The airline also plans to introduce internet connectivity on the same aircraft. The agreement encompasses factory installation of Viasat’s equipment on its aircraft, the first of which is expected to be delivered to Malaysia Airlines later this month.
The deal marks a change of strategy for the airline, which originally specified B737-8 aircraft with no IFE screens.
Ahmad Luqman Mohd Azmi, CEO of Malaysia Aviation Group (MAG), said, “We are committed to continuously seeking ways to elevate our customer experience, providing personalized offerings and delivering exceptional onboard experiences with Malaysian hospitality. By empowering passengers with the flexibility to enjoy on-demand entertainment through the new In-Flight Entertainment (IFE) system throughout their journey, this initiative represents just one facet of our ongoing commitment to innovation and continuous improvement.”
“We greatly admire Malaysia Airlines’ award-winning customer experience approach and have enjoyed working closely with the team to create a tailored connectivity solution for its new Boeing 737-8 aircraft and anticipated routes,” said Don Buchman, VP and GM, Commercial Aviation at Viasat. “The initial deliveries of these new aircraft equipped with the Viasat system is an exciting milestone for our partnership with Malaysia Airlines, and, more broadly, for in-flight connectivity in the Asia Pacific region.”
Once introduced, high-speed internet connectivity on Malaysia Airlines’ 737-8 aircraft will allow customers to stay connected throughout their journey. With anticipated flight routes across Malaysia and Southeast Asia for the new fleet, Malaysia Airlines will leverage Viasat’s Ka-band satellite network in the region