Etihad Cargo has launched its SecureTech product which is dedicated to the safe and secure transportation of consumer electronics.

SecureTech is the ninth addition to the carrier’s suite of premium products and covers electronics such as mobile phones, laptops, tablets and other lithium battery-powered devices.

The cargo airline says that SecureTech has been designed to respond to the growing global demand from its customers and partners for a product that addresses the challenges of transporting high-value electronic devices cost-effectively while minimising risks.

Etihad Cargo says that products transported via SecureTech are monitored during the build-up and break-down of palettes in secure and controlled storage areas at the origin, during transit and at the destination.

Constant surveillance is provided by security personnel or CCTV systems, ensuring only authorised personnel have access to shipments during transportation.

Leonard Rodrigues, acting managing director at Etihad Cargo, said: “Etihad Cargo has launched SecureTech based on feedback from the carrier’s partners and customers and the growing demand for a dedicated product to make the transportation of consumer electronics safer and more secure.

“Over the years, Etihad Cargo has developed expertise in handling specialised products, and moving lithium battery-powered devices comes with unique challenges.

“Etihad Cargo is well-equipped to overcome these challenges thanks to its experience in transporting high-value, fragile, time- and temperature-sensitive, and dangerous goods.”

Rodrigues added: “The latest market data suggests India’s electronic exports exceeded $20 billion in 2023, with mobile phones making up 52% of all electronic exports. Other top exporters of electronic devices included China and Vietnam.

“The launch of SecureTech, in combination with the introduction of new routes and increased frequencies for these key markets, will enable Etihad Cargo to fully meet the growing capacity demand for electronic shipments while giving customers and partners confidence that their products will arrive safely at their final destination on time and as promised.”

Etihad Cargo‘s customers will be able to book SecureTech shipments from March 1, 2024.

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