Mobile phone service provider eSIM Go has announced a partnership with Lufthansa Group (LHG) to provide services to passengers across four of its airlines.

Bill McKimm, VP Travel at eSIM Go, said: “We’re really excited to be partnering with Lufthansa Group and playing a key role in their strategy to champion the end-to-end passenger travel experience. As the hottest category in airline ancillaries for years, branded travel eSIMs are a great opportunity to increase customer value both in revenue but also in terms of added loyalty, and the platform they create for other core and ancillary services.”

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The mobile data provider already has established partnerships in place with numerous airlines including Wizz Air and Icelandair, as well as airports such as Sydney Airport (SYD) and Fraport Group.

Johann-Philipp Bruns, Vice President Ancillary, Partner and Retail Lufthansa Group, said: “This partnership with eSIM Go will give seamless and hassle-free access to mobile data plans to many more customers in 2024, providing them with a more affordable alternative to traditional data roaming. Whether traveling for business or leisure, staying connected is an increasingly important part of the travel experience for our customers.”