Following a successful trial involving easyJet’s full fleet of 27 Swiss-registered aircraft, inflight technology provider AirFi is to deploy its portable streaming solution across the remainder of the airline’s continental European fleet.
In October 2022, the airline trialled AirFi’s technology onboard as part of an ongoing campaign to deliver an industry-leading digital onboard experience to its customers across Europe. Having deemed the initial trial to be a success, the airline has now equipped an additional 108 aircraft with AirFi’s streaming technology, which powers a customised wireless engagement portal enabling passengers to access games, journey-specific content and airline information, plus browse inflight retail offerings using their own mobile phones, tablet or laptops.
To access the content, passengers simply connect to a local Wi-Fi network created onboard by AirFi’s flexible and powerful hardware solution. Aircraft do not need to be taken out of service for this digital upgrade. Access to the content is free, and there is no requirement for passengers to download an app before the flight or share personal information to get connected.
With the addition of all easyJet’s remaining continental EU-registered aircraft to the program, the majority of the airline’s fleet is now offering this digital platform to passengers throughout their flight.
Commenting on the extension of the deployment, easyJet’s Director of Inflight Retail Simon Cox commented: “We saw with the trial program in October that AirFi has got the right stuff to support us as we introduce digital solutions for the convenience and benefit of our customers. AirFi has been able to meet our ambitious timelines for this project and have integrated well with our existing partners. As a bonus, we’ve been able to save a lot of paper by digitising materials like menus and magazines that were once found in the seatback pocket. It’s always a win when you can reduce waste while simultaneously improving the passenger experience!”
Job Heimerikx, CEO of AirFi added: “We’re thrilled to have been able to expand our work with easyJet and to help deliver engaging digital experiences to passengers all around Europe. Having blazed the trail for portable IFE with the launch of our first system in 2014, AirFi remains the leader in this market. We’re always challenging ourselves and we never stop innovating to deliver value to airlines and passengers around the world.”