Aircraft Cabin Management

ITA Airways use ABC International for rebranding project

photo_camera Even cabin branding requires certification

Naples-based ABC (Aviation Business Consultants) International has contributed to the interior fit-out of ITA Airways’ new A319, A320 and A330  by designing, certifying and manufacturing the logos for its cabins.

READ: ABC International debuts A320 moveable class divider

The ITA Airways logo, designed by branding agency Landor & Fitch, was made suitable for flight operations by ABC through adjustments aimed to meet the airworthiness requirements in compliance with related certification.

Olindo Spatola, Vice President of engineering  at ABC International said, “To make the logo airworthy, we conceived the lettering without affecting the original design and coloured the metal lettering through an anodizing process. Thanks to the optimal synergy between our technical office and the customer, we were able to bring forward the delivery date to the satisfaction of the airline.”

144 logos in total have been installed and all of them are already flying on 41 ITA Airways aircraft.

ITA interior with the new logo


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