Mirus Aircraft Seating has appointed Robert Ross, a highly-experienced cabin sector sales professional, to help expand its domain into the US market.

Ross joined the Mirus sales team as regional sales manager for the Americas at the beginning of March, and will support the Norfolk-based company from Miami, forging new opportunities across the Atlantic.

Before his role at Mirus, Ross spent the last five years focusing on interior upgrades for Diehl Aviation as head of sales, upgrade solutions, Americas. Having worked on dozens of major cabin retrofits with some of the largest carriers in the world, Ross helped airlines improve the passenger experience with a focus on high-density solutions and helping to bring commonality within their fleets.

Prior to that, Ross was Vice President of Sales for PartsBase, the largest online marketplace for buyers and sellers of aircraft parts.

Marcus Williams, global sales and marketing director for Mirus, said: “I am delighted to welcome Robert to the Mirus team. His breadth of experience within the industry speaks to Mirus’ ever-growing prevalence in the aerospace sector, and we look forward to working closely to cement our foothold in the Americas.”

Ross said: “There is something truly unique and magical about joining a company where everyone involved from top to bottom shares the same vision, enthusiasm, determination, and values as you do. Our combined experience not only allows us to be innovative from a design standpoint, but we are reshaping the way manufacturers and the end user work together.

“Mirus offers a great product, with competitive market pricing, plus complete support throughout the duration of that product’s life cycle from start to finish. I’m both humbled and excited to join the Mirus family on this journey. Mirus has given me the reins to help lead them here in the Americas and I intend to do just that.”