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Singapore Airlines reveals new B737-8 business class cabin

Singapore Airlines has partnered with AVIC Cabin Systems (ACS) to provide new business class seating for the airline’s fleet of narrowbody Boeing 737-8 aircraft.

The new ‘Vantage’ seating features alternating rows of double and single seats that recline into fully flat beds in a forward-facing configuration.

ACS said the design “maximises utilisation of the aircraft real estate while offering a spacious feel to the cabin and excellent levels of comfort”.

Commenting on the partnership, ACS’ vice president of commercial Andy Morris said: “We are really proud of the look and feel of the seating we have produced for Singapore Airlines. The design and layout of the seats makes the single-aisle Boeing 737-8 feel spacious, and the colour scheme, materials, and optional extras selected by Singapore Airlines have given an extra touch of luxury.

“The Vantage is such a versatile seat, with many optional features and customisation opportunities, it perfectly complements our VantageSOLO offering.”

Two of ACS’ brands have coordinated to deliver the project. Thompson Aero Seating has installed the Vantage seating, while AIM Altitude has provided the accompany front row monuments.

The seating has been customised by Thompson for Singapore Airlines in conjunction with design firm Factorydesign. “A pink champagne and anthracite colour scheme mixed with burnt orange accents give the seats a sophisticated, yet fresh feel,” ACS said.

The company said the seats also offer “generous” surface and stowage spaces.

“This is the culmination of three years of innovation and hard work, involving extensive customer research and close partnerships with designers and suppliers,” said Singapore Airlines’ executive vice president of commercial Lee Lik Hsin.

“As a result, we can now offer customers a premium travel experience across our entire full-service network, no matter how long or short their journey.

“This significant investment demonstrates Singapore Airlines’ commitment to maintaining our leadership position in the airline industry. As air travel recovers, our customers can continue to enjoy world-class products and award-winning service across our fleets.”

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