AirBridgeCargo reports digital booking growth

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AirBridgeCargo Airlines saw a 274 per cent increase in digital bookings in 2021 compared to the previous 2020.

The carrier was one of the first air cargo market players to join the online booking platforms in 2019, starting with Cargo.One and expanding to WebCargo and CargoAi in 2021.

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AirBridgeCargo Airlines’ commercial director Alexey Zotov said: “With customers becoming more digitally minded, we aim to adapt the same digital experience they have become accustomed to as consumers and transfer it in the business-to-business environment.

“We have been in close dialogue with our key account to see how we could increase online bookings and integrate our capabilities into their internal Transport Management Systems.

“This will enable more seamless customer experience and open new opportunities for further cooperation, including in the area of integrates logistics solutions which we are set to expand.”

In a statement, AirBridgeCargo said it plans to transform its internal cargo management system in 2022, including CRM, invoicing, revenue management.

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