The British International Freight Association (BIFA) has made a senior appointment to enhance engagement with its members.

As member engagement director, Denise Hill will seek to raise the profile of the organisation among its membership.

She joins from DHL Global Forwarding where she spent much of the last decade working in customs brokerage account management and other related activities.

Most recently, she set up a new team to manage Brexit-related customs activities for the company’s clients from the automotive sector.

Steve Parker, BIFA director general said: “The newly created role is designed to strengthen and support our engagement with our members; and ensure that their views reach all areas of the association; and are reflected in the work undertaken by the secretariat.

“Denise comes to us with extensive customer engagement skills, and I am confident that she has the ability to engage with our members to get a better understanding of how BIFA can fulfil their requirements.

“The appointment is part of broader strengthening of  BIFA’s regional representation across the UK, which is currently administered by a team of long-standing regional representatives and consultants.”