Qatar Airways Cargo has announced that optimised, real-time pricing is now live on all online booking channels across its network.

The upgraded platform provides Qatar Airways Cargo customers with an enhanced digital buying experience that allows immediate online booking confirmation with accurate, personalised pricing.

Part of The Next Generation initiative, Qatar’s Digital Lounge places an emphasis on user experience and ease of use, allowing customers to price and book cargo shipments without the need to call or email the sales team directly.

With the PROS Smart Price Optimization and Management solution, Qatar Airways Cargo powers its online channels with real-time personalised dynamic pricing, accessing live capacity to offer accurate and bookable rates. The AI-powered optimisation solution models improve win rates by personalising the price offering and maximising sales.

By adopting an omni-channel model approach, Qatar Airways Cargo customers benefit from multiple choices to book shipments based on their own channel preference.

With large volumes of complex pricing requests, Qatar Airways Cargo can now provide real-time, optimised prices to third-party digital marketplaces such as WebCargo, CargoAI and Cargo.one. According to the cargo airline, being able to respond to these requests with profitable, accurate pricing in a way that is reliable, performant, and scalable provides customers with a premium experience few can offer.

Florent Bonello, vice president cargo revenue management at Qatar Airways Cargo, said: “PROS real-time pricing engine provides a highly accurate, scalable pricing capability that directly translates to a reliable and responsive buying experience for our customers.

“As a next phase of our implementation, we are seamlessly integrating PROS Smart Configure Price Quote within our sales ecosystem, so that we can quickly manage and deliver omnichannel quoting across our spot, contract and allotment sales.”

Surain Adyanthaya, president, travel at PROS, said: “The air cargo market is extremely dynamic, and carriers need to be able to respond quickly and accurately to drive superior customer experiences.

“We are proud to partner with Qatar Airways Cargo to provide a highly scalable solution, with unparalleled response times, ensuring they can deliver fast, accurate, and reliable offers for each and every customer.”