Qatar Airways Cargo has announced it is launching a new support initiative for charities entitled ‘1 Million Kilos’.

The carrier says that from July to the end of December, charities will be able to use the services of Qatar Airways Cargo to transport humanitarian aid and medical supplies all over the world free of charge.

Unprecedented in its scale according to the airline, the campaign involves Qatar Airways donating one million kilos of freight to selected customers around the world to give to charities of their choice, allowing the movement of medical equipment, humanitarian relief and essential products to where they are most needed free of charge.

Qatar Airways chief officer of cargo, Guillaume Halleux commented: “This action was triggered by the Covid-19 crisis. The pandemic is a tragedy for millions of people, and we looked for ways how we, as an airline, could help those in the greatest difficulty.”

Creating a positive impact

“This solution – shipping one million kilos of cargo free of charge – is a firm commitment for QR Cargo. More than just words, we wanted to act and to adopt a comprehensive approach based on actions for the future”, Halleux continued.

The carrier says the ‘1 Million Kilos’ initiative is the first chapter in an ambitious sustainability project called We Qare. The project, built on the four fundamental pillars of sustainability – economy, environment, society and culture – is a series of concrete air cargo actions designed to create a positive impact on the industry and the world.