The International Air Cargo Association (TIACA) has signed an intelligence-sharing agreement with Clive Data Services.

The organisations say the Memorandum of Understanding signed by TIACA and Clive supports the common interests of both partners to deliver timely and accurate market data. CLIVE will provide market data for TIACA’s Cargo Pulse newsletter as well as regular market trends content for social media and speakers at the association’s conferences on market and route trends.

Chairman of TIACA, Steven Polmans said: “As part of the transformation of TIACA, we are promising to deliver more content to our growing membership – but only content of value to their businesses and which accurately represents and promotes the global air cargo industry.

Clive’s dynamic load factor is registering a lot of interest because it breaks with tradition and is changing the way air cargo usage is measured based on the realities of today’s market. It is also the fastest source of data, which is also very appealing for our members.”

Market-based data

TIACA says a survey by the association showed that its members are looking for the association to educate the industry on air cargo economics and provide more market-based data and analysis.

Clive’s first-to-market analysis consolidates data shared by a representative group of international airlines operating to all corners of the globe. Based on both the volume and weight perspectives of the cargo flown and capacity available, it gives the air cargo industry the earliest possible barometer of market.

Clive’s managing director Niall van de Wouw commented: “Working with TIACA enables us to put our market intelligence in front of a large group of respected decision-makers, who we hope will embrace our new load factor methodology.

“This represents another important step forward in getting the industry to accept there is a new and more accurate way to measure how full flights are.”

For more details, visit TIACA’s website.