Airline tech provider Paxport has introduced a new Certified Partner initiative for content booking.

This programme recognises partners which incorporate Paxport’s functionality into their booking platforms.

The four-tiered structure – Essential, Enhanced, Elite, and Elite Plus –reflects varying levels of integration, from basic API connectivity to advanced post-servicing functionality, categorising technology partners based on their level of Paxport integration. Partners will undergo annual reviews for accreditation within the programme and each tier will offer commercial benefits, incentivising partner participation. Elite partners will also have the opportunity to participate in Paxport’s referral scheme.

READ: Ryanair partners with travel aggregator Paxport

“Our technology partners are essential to making emerging technologies accessible to all our customers,” says Amy Shine, commercial partnerships manager at Paxport. “We’re delighted to recognise those who have embraced our latest functionalities and encourage others to deepen their partnership with us. Features like ancillary purchases, fare families and post-booking servicing are now integral to both the way airlines bring to market their product and customer experience. This programme simplifies the process for partners to incorporate these features into a standard booking flow, ultimately helping them deliver an enhanced experience to their customers.”

Last year the firm struck a deal with Ryanair to use it’s technology to enable controlled booking distribution among Paxport subscribers, becoming the first flight aggregation business to enter such an agreement.