Aircraft Cabin Management

Arajet to boost ancillary services with Arcube

Global aircraft leasing company, BOC Aviation Limited, has entered into a long-term lease agreement with Arajet, the Dominican Republic’s flag carrier, for five Boeing 737-8s.
photo_camera Credit: Arajet Webpage

Arajet, the Dominican Republic’s flag carrier, has announced a deal with UK travel technology company Arcube, to introduce ancillary revenue-boosting travel services.

The partnership will enable the airline’s customers to purchase additional services through digital channels, including the “Manage My Booking” section and pre-departure emails. The new platform will allow travellers to organise aspects of their experience before departure within a reliable and easily accessible digital environment.

The initial product suite from Arcube will include eSIMs, airport transfers, airport fast-track, lounge access, tours and experiences and airport parking. Passengers of Arajet now can choose from a number of services to assist their journey, whether before, during or after their trip from a single location. Arcube will be responsible for the management of this new range of services, including technology integration and supplier relationships.

READ: Arajet aims to grow fleet, leases five new Boeings

“At Arajet, we are constantly working to make travel throughout the Americas increasingly accessible and straightforward for our passengers. As we expand our network of destinations and connect more travelers through Santo Domingo and Punta Cana, we aim to offer them tools and services that allow them to manage their trip more conveniently before, during, and after their flight,” said Judith Cuña, Vice President of Loyalty and Ancillary Revenue at Arajet.

“This partnership with Arcube helps us integrate relevant solutions into the digital channels our customers already use, facilitating access to complementary services at the right time and improving the travel experience from start to finish.”

Prithveesh Reddy, CEO of Arcube, said: “Arajet has a hugely exciting airline growth story in the Americas, and its expansion creates the perfect opportunity to make fantastic ancillary retail offers available to all Arajet passengers through our product integration.

 

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