eVTOL start-up Joby Aviation Inc. and Virgin Atlantic have signed a definitive agreement to bring Joby’s air taxi service to the UK.

The agreement converts the partnership announced in 2025 into a binding, multi-year commercial framework, establishing Virgin Atlantic as Joby’s exclusive airline partner for air taxi services in the UK. The collaboration builds on Joby’s existing partnership with Delta Air Lines, which holds a 49 percent stake in Virgin Atlantic, bringing together three brands focused on faster, more convenient travel across the UK. In 2022, Joby and Delta announced a multi-city partnership to pioneer community-to-airport transportation, which is mutually exclusive across the US and UK. Delta and Virgin Atlantic operate as partners across a shared transatlantic network, and Joby’s UK partnership with Virgin Atlantic complements and expands its partnership with Delta.

“This agreement marks an exciting next chapter in our partnership with Joby and a significant step towards bringing electric air taxi services to the UK,” said Corneel Koster, CEO of Virgin Atlantic. “Together, we’ll create more seamless journeys for our customers, making it easier than ever to travel between towns, cities and our airports. Innovation has always been part of Virgin Atlantic’s DNA, and we’re proud to partner with Joby to help shape the future of travel while delivering the premium customer experience we’re known for.” 

“Virgin Atlantic’s dedication to a world-class customer experience makes them the right partner to represent Joby in the UK, and this agreement reflects the next step in that relationship,” said   ”The UK is one of the most exciting markets for this technology, and this partnership could drive significant opportunities for Joby as we bring air taxi service to some of the country’s busiest cities.”

Under the agreement, Virgin Atlantic will offer Joby’s air taxi service through its booking platforms, including mobile app and website. This will allow travellers in the UK to book an air taxi connection alongside their long-haul flights.

Joby’s aircraft uses six tilting propellers, allowing it to take off and land vertically. Test flights have been taking place while the necessary certifications and approvals are being sought.