Cathay Cargo has introduced an upgrade to its online booking platform that gives freight forwarders direct control over booking modifications.
Available 24/7, Cathay Cargo said that 'Manage Booking' will enable changes to be made quickly after bookings are confirmed, without relying on phone calls, manual workflows, or waiting for follow-up during office hours.
Forwarders will be able handle routine changes directly through the platform, including the updating of shipper or consignee information, flight and date adjustments, and shipment size modifications, while more complex requests will continue to be supported by Cathay Cargo's specialists.
Cathay Cargo said the launch represents a significant step forward in its commitment to customer-centric digitalisation.
Users will be able to view real-time updates on a single dashboard allowing them to track the status of every booking from all booking channels, as well as having access to activity tracking and automated notifications.
Dominic Perret, director cargo at Cathay, said: "As the air cargo industry evolves, we are committed to leading that transformation by keeping our customers at the centre of every innovation.
"Digital solutions like Manage Booking are about making it easier for freight forwarders to work with us, giving them the control and transparency they need to operate with confidence.
"We will continue developing digital solutions that our customers value as we strive to become the world's best air cargo carrier."
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