Saudi Arabian start-up carrier Riyadh Air has signed a deal to implement noon Payments technology to optimise payment acceptance.

The partners, both Public Investment Fund (PIF) companies, said the tie-up will “enhance the payment experience…offering secure and efficient transactions”.

“This partnership will provide tangible benefits for guests including card acceptance, alternative payment methods, and industry-leading features,” they said.

Adam Boukadida, Riyadh Air’s chief financial officer, said: “At Riyadh Air, we are dedicated and focused on providing a seamless and elevated travel experience from booking flights to landing.

“Our attention to detail and laser focus on digitally enhancing our guests’ travel experience will only be strengthened by this new partnership.

“Our agreements with noon Payments allow us to tap into their expertise in digital solutions, which will optimize our operational efficiency while offering guests a familiar and trusted payment method.

“This will be another step of changing the way that global travellers to book flights and pay for flights. It also shows our dedication to fostering local innovation and contributing to the broader economic goals of Saudi Arabia.”

Dhruv Paul, general counsel for noon, added: “At noon Payments, we’re all about using innovation and technology to create standout experiences.

“Partnering with Riyadh Air lets us take this commitment to the next level, bringing world-class payments service, security, and care to every guest. Together, we’re not just raising the bar—we’re redefining what it means to travel well.”